Everyone knows you need to pick a niche. So why have so few done it?

Everyone knows you need to pick a niche.  So why have so few done it?

Two reasons that I can see:

  1. Fear that you’ll pick the wrong niche and lose out on clients you could have had.
  2. Marketing experts make the process of picking a niche waaaaay more complicated than it actually is.  So even if you’re ready to do it, you probably got stuck.

The first thing all my new coaching clients do is read through my home study course called “How to Systematically and Consistently Attract First-Rate Customers.”  Here, we simply call it “The Manual.”

Will Schatz, a new client, read through the Manual a few days ago.  When we had our first coaching call yesterday, he shared some of what he likes about The Manual and why it’s so different from the other marketing programs out there.

I record coaching calls and Will generously allowed me to share excerpts from our conversation as we talked about overcoming both of these problems.

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Right click here to download the .mp3 .

Are you stuck when it comes to choosing a niche?  Until you’re focused on a niche, nothing else you do will add up.  You’ll continue to waste and scatter your energy and money instead of focus like a laser.

Around here we strike at the root, while everyone hacks at the leaves.  You can spend $1,000 – $2,000 on a fancy shmancy home study course and still not get what you need to make a decision.  Why?  Because most programs are a collection of good ideas.  They’re filled with fluff to give you the feeling that you’re getting a lot.  But at the end of the day, what’s more valuable  for the discerning entrepreneur – hundreds of pages, audios and DVDs that leave you still unable to make the most basic marketing decision – or a program that simplifies it for you and helps you cross that bridge fast?

If you’re ready to finally get real help with this and then build a consistent flow of clients, go get your copy of “How to Systematically and Consistently Attract First-Rate Customers right now.

Choose the Platinum option on that page and you’ll get my help – free – via my private Oasis Forums.  Simply answer questions from the Manual and post them in the Oasis Forums and I’ll give you feedback.

You’ll no longer fear picking a niche because (1) you’ll finally see how simple it really is and (2) you’ll see how doing so is part of an integrated system.  And when you see how to build that system, you’ll no longer worry about missing out on clients who fall outside your niche.

There’s a 5-Part guarantee.  Go have a look because you have nothing to lose by giving it a try.  If you like my way of teaching, and if you know you should be attracting more clients, this program will be a life changer.

Dov Gordon

 

About The Author

Dov Gordon

Dov Gordon helps consultants and coaches get clients - consistently.