“Winging it” is the #1 cause of sales conversations that fizzle out.
Next week, on Tuesday, February 12th, we kick off a new round of my 7-part training called: “How to Elegantly Control Your Next Sales Conversation.” You are invited to join Session 1 as my guest. To accept my invitation, go here to register. “Winging it” is the culprit if: You dread – and therefore avoid…
How to Control and Direct Any Conversation. (Critical for landing ideal clients.)
If you want to attract and close deals with first rate customers, you need to be highly skilled at controlling and directing conversations. Not in a stifling way, but in a way that exhilarates your prospect. A way that leaves them feeling free, understood, and hopeful because of the new possibilities you helped them see for themselves.…
Do you enjoy conversation – but lose control when it’s a sales conversation?
Someone we’ll call “Malcolm” recently applied for a free “Consistent Flow of Customers” strategy session with me. I read his answers and emailed him some follow up questions. My email said: Hi Malcolm, I reviewed your application and I have a follow up question if you don’t mind. You say you don’t want to have…
To grow, your business needs an audience. How do you build one?
In 2008, Danny Iny’s failed startup left him with $250,000 in personal debt. Lessons learned like that – the hard way – tend to stick with you and serve you well if you allow them to. No point in getting a job after that. You’re too valuable. Some spend that on a college education and…
A cheetah doesn’t store fat. Happy entrepreneurs do. With this…
I’m glad I’m not a cheetah. A cheetah’s life is almost a cosmic joke. The cheetah runs faster than any animal on earth. This speed enables it to hunt and kill and have something to eat. It’s body stores no fat. This keeps it thin and muscular so it can run at top speeds Sounds…
Rockets exploding nearby. When do you say “Enough!” in your life?
You let anything slide for too long, and sooner or later, you’ll be picking up the pieces. You push anything too far, and sooner or later you’ll pay the price. I’m sitting in my local coffee shop and writing. Neighbors who see me here so often joke and ask me if this is my office.…
How to answer “But have you worked with a company like ours?”
Strike at the root – while everyone around you hacks at the leaves. It’s simple when you learn to see what others don’t see. Take, for example, the question of “Tell me about your track record.” Or “Tell me about your experience.” Or “Have you worked with companies in our industry?” Warning: Answer these questions…
How Nick Jervis sent four emails and got four new clients
Nick Jervis is a UK based marketing consultant and someone I’m proud to count amongst my clients. Nick’s goal when he came to me was to attract a steady, consistent, predictable flow of his ideal clients. Right click here to download the .mp3 . He wanted to set up a marketing system that would bring…
The fruitless crusade to turn prospect Hyde into customer Jekyl
Can you turn a lousy prospect into a great customer? Of course not. But I bet you’ve tried – more than once. I have. Who hasn’t? So why do we waste our time talking to people who will never buy? To answer that, I’m afraid I need to get a tad philosophical. We humans have…
Tom Zeeb wins five industry awards. Here’s why you should care…
Tom Zeeb and his Traction REIA (real estate investor’s association) just won 5 awards from the National Real Estate Investors Association! Why should you care? Let me tell you, because there’s something in it for you… There are more than 250 REIAs in the United States. There were 7 award categories. Tom Zeeb won in…