You’ll laugh when you see my #1 ranking in Google…
There’s a page on my site that gets lots of traffic – but drives zero business. And I figured you may as well benefit from it. A few years ago I wrote an article called “What to do when you’re unclear, confused and don’t know what to do.” I used to have a live chat…
Ahh… so it’s me failures you wantah hear about?
I’ve been a guest on many podcasts lately. So it would be burdensome for me to tell you about each and every one. Especially because I tend to talk about the same topic: Consistently attracting your ideal clients. That’s my topic. But a few weeks ago Matt Fox invited me to be on his new podcast…
How to elegantly answer the “BUT do you have experience in OUR industry?” question.
Right-click here to download the .mp3 . If you’re selling a service of any kind, or even many products, you’re going to come across the person who asks “BUT do you have experience in OUR industry?” You know, something like, “We’re looking for someone with at least five years experience in lobster farming.” You KNOW that you can get…
How to cure ‘lemme-get-back-to-you-itis’
Last week on one of our Plenty of Clients group coaching calls, the question was raised: “What’s the best way to elegantly follow up when a lead says, ‘I’ll get back to you’?” These situations come up all the time. You meet someone, you have a great conversation, and they promise to get back to…
Two situations where you should quit
So, how do you know if it’s time to quit? Will your hard work eventually pay off? Or are you on a path that’s doomed to fail? How can you tell if you should keep going – or cut your losses? A Plenty of Clients member asked me that on a recent coaching call. Here’s…
Four buckets to simplify your business
A common ‘shock’ for corporate refugees who ‘open shop’ as a consultant, coach or the like: “I didn’t realize just how much there is to do. When I was in corporate, there were all these other people taking care of so many things, but I just took it for granted. Now that I’m solo, it’s…
Sales IS a numbers game. Sales is NOT a numbers game.
There’s a lot of money to be made in taking an extreme, opinionated position. For example, get up and tell everyone that sales is a numbers game. People will follow you. You’ll be able to sell them stuff. And you can build a business on that. Get up and tell everyone that sales is NOT…
He finished a 6-figure project and… now what?
Consultant Scott Yankton finished another six-figure engagement, and asked himself “Now what?” Up to that point, all his clients came from referrals. But waiting around – or begging – for referrals isn’t an elegant way to grow your business. Scott knew that it was time for a marketing system. Something that would bring leads to him…
When you hit a wall with your marketing… keep hitting it.
At some point, you’ll hit a wall. Everybody does. But will you be like a Roomba vacuum – bounce off and go in another direction – or like a pickaxe? When you hit a wall and the wall doesn’t instantly crumble – do you wonder if you’re doing something wrong? Do you start to doubt if…
I admit – this client was frustrating me…
I love him because he’s a GREAT guy. Sincere. Hard working. Always learning and genuinely wants to be coached. But for months we’d been talking about what he needed to do to attract his ideal clients. And no matter what I thought we agreed he would do –he always went off and did something else.…